Double Runner

Double Runner® Magazine Ad File Specifications

The specifications for magazine advertising in Double Runner® Magazine are listed below.  Please contact our production department if you have any questions.

Production Schedule

2016 On Sale Insertion Order Copy Due
6 February 2016 01/05/16 11/02/15 11/05/15
7 May 2016 03/01/16 12/24/15 01/04/16
8 July 2016 7/15/16 5/31/16 6/2/16
9 November 2016 9/19/16 8/30/16 9/1/16
10 January 2017 1/14/17 11/30/16 12/2/16

Magazine Advertising Specifications

Print and digital types: Web offset, Digital PDF and Interactive digital edition
Trim size: 8" x 10.5", 2 or 3 column
Bleed: 1/8" (.125") on all sides that bleed
Binding: Saddle stitched
Colors: Standard AAAA; Matched color; Four color process
Stock (for print edition): Cover: 100 lb. coated; Inside: 50 lb. coated
Preferred Ad File Format: High-resolution Adobe Acrobat PDF with fonts embedded

Magazine Advertising Dimensions

  Width Height
Two-page Spread w/Full Bleed 16.25" 10.75"
Two-page Spread 15" 9.5"
Full-Page w/Full Bleed 8.25" 10.75"
Full Page 7" 9.5"
2/3 Page 4.5" 9.5"
1/2 Page (horizontal) 7" 4.75"
1/3 Page (vertical) 4.5" 4.75"
1/4 Page (vertical) 3.375" 4.75"
1/6 Page (vertical) 2.25" 4.75"
1/9 Page (vertical) 2.25" 3.125"
1/18 Page (vertical) 2.25" 1.5"

PDF Requirements -- Preferred Format

We strongly recommend all ad files to be PDF/X-1a:2001 compliant. All scanned images must be high-resolution (300 dpi), CMYK (no spot colors, RGB, LAB, or ICC color profiles), and saved in TIFF or EPS format. All fonts must be included or embedded and be Type 1 or 3 (no Truetype). File to contain only one page or one spread. All required trapping should be done prior to creating the file. Crop marks and registration marks are only required for ads that bleed. They are not needed for fractional ads.

Other Acceptable Formats

Adobe Photoshop, Illustrator and InDesign
We can accept Photoshop (CC/CS6 or earlier), Illustrator (CC/CS6 or earlier) and InDesign (CC/CS6 or earlier) provided all fonts are embedded or outlined, all images are 300 dpi and the file is CMYK.

Corel Draw
We can accept Corel Draw and Photo Paint files (X7 or earlier), provided all fonts are embedded or outlined, all images are 300 dpi and the file is CMYK.

Unacceptable Formats

We can not accept files in the following formats under any condition: Microsoft Publisher; any word processing software; any presentation software such as PowerPoint. Please create high-resolution PDFs from these file formats.

Color Proofs

Advertisements supplied to Double Runner Magazine without an acceptable color proof will be printed to SWOP standards. The printer and/or publisher cannot be held liable for color complaints when files are submitted without an acceptable color proof.

Media File Upload

2016 Double Runner Magazine Ad Rates

Copyright 2017 Double Runner® Magazine - ISSN 2375-267X - Contact